Have You Heard? A Business Opportunity For Crafters!

on Tuesday, May 22, 2012

Well I'm excited to be the first one to tell you if you haven't!

We are super psyched to be participating in the first ever Have You Heard trade; the brain-child of the lovely Kim over at A Blackbird's Epiphany. If you're anything like us, you are trying to make a go of your small business and you will be doing everything in your power to gain interest/exposure without breaking the bank in the process. With so many people competing for attention online, it can be difficult to get your amazing products seen :(
Well, we have a proposition for you that is just too good to turn down...

What is it:
Have You Heard? is the opportunity for sellers to send a batch of their own business cards to other relevant sellers around the world and have them dispatched with others' purchases. It costs nothing but the postage to send them there. 

How do I participate and what is involved?
It's quite simple! You can apply through A Blackbird's Epiphany blog. She assesses every shop that applies and then pairs you up with someone selling products with a similar theme to yours. (Not the same product line, ie jewelry shops will not be paired with jewelry shops as that would be silly!) You will then be contacted with the address to mail your cards out to. Then you simply post your cards within the month and then each seller will include their partners card with each sale made online (and vice versa.) 
That's it! 
There are 3 deadlines for this event. The first is the date you will need to apply by. The second is a week later allowing you to pull out of the event should you change your mind. The final deadline is for you to have sent your cards to your allocated seller. This makes sure that everyone is fair and square and no one is being messed about. Who doesn't love that level of organization?!  


Where can I get my business cards? 
If you don't have cards for your business already you can get some free ones over at Moo. All you need to do is pay the postage. Heck yes! 
Based in the UK? Just swap "us" for "uk" in the URL. Score :D 

How are categories sorted?As mentioned, instead of sorting by product, the categories are sorted by theme. It would be silly to pair two jewellery makers together if one works with a gothic theme and the other creates woodland creatures, because there will be little interest on the buyer's end of the new shop. Themes will be: 
Nature (animals, landscape etc), Kitsch & Retro, Whimsical, Miniature, and so on. New themes will be added if enough shops are submitted.

Doesn't that sound like a great opportunity?
You can send as few as 25 business cards or as much as 100 and all it costs to get involved is the postage to send them to your partner! We're involved already so make sure you sign up asap :D

Here are the all important deadlines to apply:
Post deadline: 16th July 
For further details and to apply pop over to A Blackbird's Epiphany's blog.

We hope to meet you there!


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